You can’t decide whether car wraps is better than having your car repainted? Say no more! Listed below 8 reasons why car wraps is not just an economical choice for you, but a wise marketing investment as well!
Easily Update the Look of Your Car
The biggest drawback when purchasing a car is the limited selection of colors. Car wraps solve that problem! Either you want it glossy, matte, or chrome, Style My Ride can wrap your car the way you wanted it. And we see to it that the vinyl car wraps exactly matches the color of your choice before we start working on your car.
Protection Against Scratch and Abrasion
Your car paint can get scratched from a simple body rub, using inappropriate cleaning tools and from pet scratch marks. Worrying about scratches is daunting, and you simply don’t have time for that! What you needed are the vinyl car wraps – it’s a high-quality material that you use for all your car wraps and it’s made of high-density urethane vinyl film.
Advertising Opportunity for Business
According to a marketing study a car wraps, on an average, generates about 32,804 to 75,897 views a day, and 30% of which are your potential customers. Mobile advertising is undeniably a force to reckon with. Even big corporations have their utility vehicles wrapped with ads.
Furthermore, Arbitron Inc., An international marketing research firm found that 96.5% of the first world countries’ (i.e. United States, Australia and Europe) population owns a vehicle and travels at least 6 days a week either driving or seated on the passenger’s seat.
Individuals who are frequently on the road are rarely reached by newspaper and television advertising. Therefore, it’s a great opportunity if you can target these market spaces with a car wrap advertisement on the go.
Economical Than Repainting
On the other hand, a paint job would cost $3,000 – $20,000 and that does not include disassemble and reassemble cost and other hidden fees.
Design wise, a 3D car wrap design would range from $1,000 to $3,000 at best and you can have whatever design you prefer. A show-room quality custom paint job’s price starts at $10,000 going up and that’s not even a guarantee that you’ll get a flawless paint job.
Business wise, repainting your SUVs and Minivans would take weeks to finish versus a couple of days when you opt to wrap your car with either a carbon fiber car wraps or a car vinyl wrap. Another factor to consider is that repainting your vehicle lowers the resale value of your car over time, considering the wear and tear and abrasion on the car’s paint, while wrapping your car with a urethane vinyl film doesn’t.
Last Longer and Durable
Not only that it protects your vehicle from depreciation, car wrap is easily removed when the right time comes.
Protects Your Car’s Resale Value
The thing is, most secondhand buyers would prefer the original finish of the vehicle the first time you bought it. That is because the resale value is also preserved and it is highly likely that basic colors are more saleable than the custom ones. Is your favorite color yellow? Or is your boutique’s theme color pink? Vivid colors could literally narrow down your list of potential buyers.
Rewraping Individual Parts
Whether it’s an upgrade or replacing individual panels, matching the color of the original build is a challenge.
Car wraps make it easier too, since you only have to match the current wrapping on your car, and you don’t have to re-wrap the whole body. Repainting is timely and costly. Contact us to learn more.
FAQ Section: Why Choose Car Wraps Over Repainting
1. How do car wraps provide more customization options than repainting?
Car wraps offer limitless design choices, including glossy, matte, or textured finishes, which are difficult or expensive to achieve with paint. Unlike repainting, which is permanent, wraps can be removed or updated easily, making them ideal for personalizing your vehicle without long-term commitment.
2. Do car wraps protect the original paint job?
Yes, car wraps act as a protective shield for your vehicle’s original paint. Made from high-density urethane vinyl, wraps prevent scratches, UV damage, and abrasions, preserving your car’s resale value. According to the Auto Care Association, a well-maintained wrap can extend the life of your paint by 3–5 years.
3. Are car wraps better than paint for business branding?
Absolutely! Car wraps generate between 30,000 to 70,000 daily impressions, making them a powerful mobile advertising tool. They’re cost-effective and allow businesses to display creative, eye-catching designs that paint jobs simply can’t replicate.
4. How do car wraps compare to paint jobs in cost?
Car wraps are significantly more economical than custom paint jobs. A high-quality wrap costs $1,000 to $3,000, while a custom paint job can range from $10,000 to $20,000. Wraps also avoid hidden fees like disassembly costs, making them a more budget-friendly option.
5. Do car wraps last longer than traditional paint jobs?
Yes, car wraps are designed to be durable and can last up to 7 years with proper care. Unlike paint, wraps resist chipping and fading, ensuring a vibrant appearance over time. This longevity makes them a reliable option for both personal and business vehicles.
6. Can car wraps increase a vehicle’s resale value?
Yes! Many buyers prefer vehicles with original factory paint because it indicates less wear and tear. A car wrap preserves the paint underneath, ensuring your vehicle retains its resale value. Wraps are also easy to remove, leaving the original paint untouched.
7. How quickly can a car wrap be installed compared to a paint job?
Car wraps take only 1–3 days to install, while a paint job can take weeks due to multiple coats, curing time, and finishing. This efficiency is especially valuable for businesses that need vehicles back on the road quickly.
8. Can car wraps be repaired or updated without replacing the entire wrap?
Yes! Unlike paint, car wraps allow for partial replacements. Individual panels can be rewrapped to match the existing design, saving time and money. This flexibility ensures minimal downtime if a section is damaged.
9. Are car wraps an eco-friendly alternative to paint?
Car wraps produce less environmental waste compared to paint jobs, which often involve toxic chemicals and solvents. Wraps use recyclable materials and don’t require harmful emissions during application, making them a greener choice for customization.
10. How do car wraps improve advertising ROI for businesses?
Car wraps offer a cost-per-impression as low as $0.04, significantly cheaper than traditional advertising mediums like TV or print. This low cost, combined with high visibility, ensures a strong return on investment for businesses looking to maximize their marketing budget.