Custom signage is one of the quickest ways to put your business on the map with more customers and turn some heads. In one sense, anything goes with custom signs; in another, though, all great signs have a few things in common. Don’t worry, with posters, banners, window decals, and yard signs there are only a few simple principles to pay attention to.

General Rules of the Road with Custom Signs

Custom Signs

Posters, wall-mounted signs, and window decals can work well in your store or around the office. In both contexts you can use custom signs to draw attention to your products or let visitors know where they need to go next. Getting these signs up really isn’t that difficult either.

You’re going to want to pair big, bold colors with a font that’s easy to read, even at a distance. Frilly font can be distinctive for some in-store signage, but outdoor signs should probably feature something more basic and readable. Think Times New Roman.

Custom banners and car signs that contrast dark print or a colorful logo against a light background can enable you to grab people’s attention and keep it there. It’s all about maximizing your space so that your font and logo are visible front a distance.

With custom vinyl banners they’ll also look great up close. Custom banners and car signs are both effective ways to make sure that your business stands out from the competition, and each helps ensure that customers who want to stay in touch know your phone number and contact email address. Good stuff all around. Custom signs work in a surprising amount of contexts.

Applying Adhesive and Static Cling Window Decals: A How To

Even when it comes to window decals there are only a few steps to follow. Whether you’re a business looking to grow or an individualist looking to express yourself, window decals can usually be installed in a matter of minutes. For starters, there are basically two kinds of window decals – adhesive and static cling.

When you’re applying adhesive decals you’re going to want to clean the area then remove the protective layer from the back of the window decal. Find a spot in your store that you want customers to focus on and get your decal into position. Once your adhesive decal is ready to go, apply it and use a credit card to smooth it out and remove any air bubbles that might have cropped up under the decal’s surface.

Static Cling

A static cling decal can be applied to plastic or glass, and because of the way that these are applied you won’t need to worry about a nasty residue once you remove it after the sale or later on if you decide to reorganize your store. Once you clean the area (you might want to use an ammonia-based cleaner) you’re halfway home.

With a static cling decal the vinyl material itself acts as a suction cup to secure the decal. For small static decals you should be able to position it into place and simply adhere it to the surface; for larger static clings, slowly peeling it from the backing and applying it more methodically with a squeegee is recommended.

Static clings can work well on a variety of surfaces – smooth metal, smooth plastic, and (of course) glass.You can use a static cling decal on your storefront or office doors and any window that your customers and clients are likely to pay attention to. These kinds of window decals exemplify what’s great about custom signs: They’re affordable, effective, easy to install, and fully customizable! Contact us for more information.